Boutique Sourcing Is Different
You need variety without dead stock. That means lower per-style quantities across a wider colour range, which rules out many large factories.
Finding Boutique-Friendly Suppliers
Look for factories that accept 50 to 100 pcs per style. Ask directly whether they support mixed-colour orders within one MOQ tier.
Curating Your Range
Stock eight to twelve colourways maximum in your first season. Neutrals sell steadily, seasonal shades create urgency.
Pricing for Boutique Retail
Boutique customers accept premium pricing for curation and service. A 3x to 4x markup on landed cost is realistic when presentation is strong.
Managing Reorders
Track sell-through weekly. Reorder your top three colours at four to six weeks of remaining cover, not when you hit zero.
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